using the bicycle as a means of transportation. The program touches on issues such as global warming, obesity and traffic congestion. Organized by Piccolo, the campaign was inspired by a bicycle advocacy program, "1 World 2 Wheels," created by the Trek Bicycle Corporation.
As part of the program, students are invited to participate in a contest to see who can bike the most miles during the school year. At the end of the year, the Madison Bicycle Shop will host another assembly to recognize the students who competed and award the overall winner with a new bicycle. The campaign is helping to change students’ perceptions about bicycling; last year only five students reported biking to school, this year the bike rack has five times as many bicycles.
For more on Madison students biking to school, visit http://www.dailyrecord.com/apps/pbcs.dll/
article?AID=2008811120364
For more information on "Fit Kids Smile More," call (973) 377-6616 or visit www.madisonbicycleshop.com
For more information on “1 World 2 Wheels,” visit
http://www.1world2wheels.org/
New Jersey Bicycle and Pedestrian Program Awarded
The New Jersey Department of Transportation’s (NJDOT) Bicycle and Pedestrian Program was honored with